Every Apex program is designed to develop the whole athlete - mind, character, resilience, and identity. Available for individual players, teams, parents, academies, and full organizations.
Individual programs designed to develop the person behind the player - building the mental, emotional, and character foundation that outlasts any season.
Focused sessions designed for the individual athlete to meet with an Apex team member. We go beyond performance to work on goal setting, identity, resilience, video review, character building, and processing challenges both on and off the ice. This is personalized guidance for the whole athlete - not just the player. In-person and online options are available.
| Apex Intro Call15 minutes - no obligation | FREE |
| Single Session60 minutes | $95 |
| 3-Session PackGreat for a focused challenge | $249 |
| 6-Session PackDeeper, sustained progress | $449 |
| Apex Monthly2 sessions/month + ongoing check-ins | $179/mo |
| Apex+ MonthlyWeekly session + ongoing check-ins | $299/mo |
Mental Reset is a signature Apex experience designed to give athletes space to step back from the pressure of performance and reconnect with the person behind the player. Over four weeks, athletes are guided through intentional conversations and exercises that help them decompress, process disappointment and failure, identify the pressures they are carrying, and better understand how sport has become connected to their identity and self-worth. Players will work through themes such as identity beyond performance, handling failure and setbacks, expectations and pressure, confidence, resilience, healthy perspective, and rediscovering why they play. The goal is not simply to help an athlete perform better; it is to help them become healthier, more grounded and more resilient as both a player and a person. Mental Reset can be completed one-on-one for a highly personalized experience or as part of a small cohort of 6-8 athletes, where players benefit from discovering that many of the pressures and struggles they experience are shared by others. Online or in-person options are available.
| Mental Reset - Individual4 sessions over 4-5 weeks | $299 |
| Mental Reset - Small Group Cohort4-5 weeks, capped at 6-8 players | $149/player |
Some of the hardest moments in an athlete's life happen off the ice. Getting cut from a team. Losing a family member. Processing a divorce. A season-ending injury. These moments shape people - and they need more than time. Apex walks alongside athletes through their most difficult seasons with pastoral care, structured support, and a path forward. Every situation is unique.
Every situation is unique. We offer a variety of ways to come alongside players, teams, organizations, and families. Please reach out and we can find the right fit for you.
For faith-driven athletes learning to live out their beliefs in a competitive, high-pressure sports world. How do you maintain your values in a locker room? How do you lead with faith when you're struggling? How do you honour God in competition? These are real questions athletes are asking. Apex creates space to work through them - individually and in groups, online and in person.
| Individual MentoringUses standard Apex mentorship pricing above | See above |
| Faith & Sport Team SessionGroup format, 60-90 minutes | $350 |
| 4-Session SeriesFor groups or teams | $1,100 |
Programs designed to strengthen teams from the inside out - and equip parents with the tools to support their athlete at home.
Practical, engaging workshops on topics that matter - delivered to your team and/or parents. Our workshop topics include resilience, mental health, identity, leadership, technology and social media, team culture, and more. Workshops are intentionally designed to spark real conversations, not just check a box.
| Single Workshop60-90 minutes | $450 |
| Workshop + Parent SessionTwo sessions | $750 |
| 3-Workshop SeriesThree sessions, flexible timing | $1,150 |
| 6-Workshop Season SeriesFull season partnership | $1,995 |
Travel and accommodations are additional costs. We can individualize for teams and parents.
Sometimes teams need a hand in having fun together and coming together as a group. Chemistry doesn't always happen naturally - it's built intentionally. Our team building events are designed to do just that, with a variety of options to fit your team's needs, schedule, and budget. One-time, weekly, monthly, and quarterly options available.
| Apex Team Experience60-90 minutes per team | $500 |
| Half-Day Team ExperiencePer team | $950 |
| Custom Team EventTailored to your team's needs | From $1,250 |
While we aim to make programs affordable for all teams, we can customize experiences to suit individual team needs and budgets.
Almost overnight, the kid you drove to practice becomes a teenager navigating independence, identity, performance pressure, and an increasingly complicated relationship with their sport. What they need from you changes — often faster than expected.
Parent Debrief is a confidential, judgment-free space to talk it through. Not about telling you how to parent — about stepping outside the emotion of the moment with someone who understands adolescent development and competitive youth sport. Come debrief. Ask the hard questions. You don't need a crisis to benefit from the conversation.
| Apex Intro Call15 minutes - no obligation | FREE |
| Single Session60 minutes | $95 |
| 3-Session PackGreat for a focused challenge | $249 |
| 6-Session PackDeeper, sustained progress | $449 |
| Apex Monthly2 sessions/month + ongoing check-ins | $179/mo |
| Apex+ MonthlyWeekly session + ongoing check-ins | $299/mo |
Book a single session for your player and receive a free parent session.
Long-term partnership programs designed for academies, associations, and organizations wanting to build whole-athlete development into the DNA of everything they do.
Do you have a special event, conference, banquet, or fundraiser that needs a speaker? Wade brings 25+ years of experience communicating to audiences from 50 to 5,000. Whether it's a coach's clinic, a sports ministry conference, a parent night, or an awards banquet - we have a variety of inspirational topics that will fit your function and leave your audience equipped and inspired.
| Local Event / Banquet / Team EventUp to 90 minutes | From $750 |
| Conference / Keynote45-60 minute keynote | From $1,500 |
| Custom Keynote + WorkshopFull-day or multi-session | From $2,000 |
Travel and accommodation costs are additional. Contact us to discuss your event.
The deepest Apex partnership available. An embedded season-long presence with your team or organization - weekly touchpoints, workshops woven into your schedule, mental reset cohorts, crisis response availability, and ongoing culture-building. This is Apex as a true program partner, not a one-off visit.
| 8-Week Season Partner4 months of ongoing presence. Travel costs additional. | From $1,500/mo |
| Full Season Partner6 months + full programming. Travel costs additional. | Let's Talk |
All retainer packages are fully customizable. Contact Wade to build the right partnership for your organization.
Developing good athletes is only part of building a great program. Your athletes are navigating pressure, identity, relationships, loneliness, and countless voices competing for their attention — often while living away from home for the first time. Coaches develop the player. Apex Chaplaincy makes sure someone is intentionally caring for the person, too.
A chaplain provides a consistent, trusted presence — someone who builds relationships with players, provides mentorship and guidance, facilitates conversations around character and values, and is available when a player simply needs someone outside the coaching staff to talk to. Your program does not need to be faith-based to benefit. Every player is welcomed and respected regardless of their background or beliefs. For faith-based organizations, Apex can also provide Bible studies, devotionals, and spiritual mentorship.
| Team ChaplaincyPer team. Organization rates available. | From $450/mo |
| Academy / OrganizationMultiple teams, broader scope | Let's Talk |
Contact Apex to discuss the right chaplaincy model for your organization.
Pricing shown is a starting point for conversation. Every player, team, and organization has unique needs and a unique budget. We will always do our best to find a way to serve you well. If cost is a barrier, reach out - we would rather find a solution than see an athlete go without support.
wade@apexathlete.ca | 780-940-0862